What drives us
Canada’s largest agricultural network dedicated to serving farmers
Farmers get up early in the morning, 365 days a year. They are passionate. So are we. They are not afraid of hard work. Neither are we. Because while times may change, our sense of land and family remains the same.
Business is better when we work together. It’s common sense. That’s why our agri-advisors are in the fields, in the barns, and on the ground. They support farmers every day, making their lives easier and helping them make the best decisions.
Together, we are Canada’s largest farming family.
We don’t need to be flamboyant
We are borrowing land from the next generations, and we need to act with as much care and affection as possible.
We are all about being concrete, authentic and real — that’s just how it is.
We achieve our goals because we act skillfully.
Looking to the future since 1922
We draw on our roots
We are inspired by the past, with our feet firmly planted on the ground, and our eyes set on the future.
We are forward-looking
That’s why every day we assess new trends, test the latest technology, and study best practices. We then recommend the solutions best suited to each farm’s needs.